Plain English first: We collect your email if you subscribe to our newsletter. We use cookies for analytics. We earn commissions on affiliate links at no cost to you. We don't sell your data. Ever.

What information we collect

Email address — only if you voluntarily subscribe to our newsletter. We use your email to send the The Longevity Den weekly newsletter. We do not share, sell, or rent your email address to any third party.

Usage data — we use Google Analytics to understand how visitors use our site (pages visited, time on site, general location by country, device type). This data is aggregated and anonymous. You can opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on.

Cookies — our site uses cookies for analytics (Google Analytics) and to remember your preferences. You can disable cookies in your browser settings, though some features may not function correctly.

How we use your information

We use the information we collect to send our weekly newsletter (email subscribers only), improve the site based on usage patterns, and comply with legal obligations. We do not use your data for advertising, profiling, or any purpose beyond operating this website.

Affiliate links

The Longevity Den participates in affiliate marketing programmes. When you click an affiliate link and make a purchase, we may earn a small commission at no additional cost to you. This does not affect our editorial independence — we only recommend products we genuinely believe in. See our full Affiliate Disclosure.

Third-party services

We use the following third-party services that may collect data according to their own privacy policies:

Your rights

Depending on your location, you may have rights under GDPR (European Union), UK GDPR, CCPA (California), or other applicable law, including the right to access, correct, delete, or port your personal data. To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

Newsletter subscribers can unsubscribe at any time using the unsubscribe link in any email we send. We process unsubscribe requests immediately.

Data retention

We retain email addresses for as long as you are subscribed to our newsletter. Analytics data is retained for 26 months per Google Analytics default settings. We do not retain any other personal data.

Children

The Longevity Den is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time. We will note the date of the most recent update below. Continued use of the site after changes constitutes acceptance of the updated policy.

Contact

Questions about this policy: [email protected]

Last updated: March 2026